Your Power, Your Mission and Attraction Marketing Excellence
August 17th, 2009
·
by Lee Wise · Filed Under: Attraction Marketing · Network Marketing · Social Marketing · attraction marketing excellence

Your Power, Your Mission and Attraction Marketing Excellence
© Lee Wise All rights reserved
Preparing to share some information regarding the subject
of this brief article, I reflected on the power that an
individual mission statement has given to me.
By way of example, creating my personal mission statement
has:
1. Challenged me to remain focused in the personal and
professional arenas of my life.
2. Motivated me to develop ways of communicating with others
that would accomplish the essence of what i have decided to
stand for in my life.
3. Helped me to remain sensitive to the implications of my
statement relative to my role as a husband and father.
4. Provided the foundation for the writing of my personal
mission statement for my internet marketing pursuits.
Which brings me to the following point relative to the
subject of excellence as it relates to the subject of
attraction marketing:
From a personal persepective, if there was any way I could
influence you to take the time and make the effort to create
two mission statements, I would!
What two statements do you ask?
Good question! And here they are: (1) a personal mission
statement; and (2) a business mission statement *from a
personal perspective.*
Note that the second differs from a organization’s mission
statement. I am speaking here of creating for yourself a
statement of relative to how and why choose to move ahead in
the pursuit of your business efforts.
In order to help you acquire a rough idea of how I am
differenting the two, my examples are below.
** Two Personal Examples **
My Personal Mission Statement
To Live A Life Of Influence:
For the glory of God.
The good of others.
And the benefit of future generations.
–My Network Marketing Business Personal Mission Statement–
I want to achieve financial wellness
for the purupose of freeing my wife and I to:
Live the way God wants us to live.
Serve those He wants us to serve.
Give how He wants us to give.
And enjoy life as mch as possible under the direction of his
gracious and tender care.
*** Suggestions on Starting the Process ***
1. Begin with your Personal Mission Statement.
The reason I suggest this is because it should provide the
foundation for *just about everything* in your world –
including how you will approach your particular area of
business.
2. Identify your most cherished values.
What is most important to you?
What would you say you cherish above all else?
Would you die for anything in particualar?
What do you want people to remember you for?
What words or concepts would you like to define your legacy?
Identify any words or phrases you might use in answering
questions like the ones stated above: but don’t stop there!
Those questions were simply thoughts to prompt your
brainstorming!
3. Don’t write for anyone else: just you!
Forget about what others would think, how your grade school
grammar teacher would review your statements, the manner in
which a famous author said things, etc., etc., etc.
Those don’t matter!
Write down those words, phrases and values that:
- Motivate you to act.
- Challenge you to live your best.
- Help you remain focused.
- Provide a sense of excitement for you.
4. Think Simple, Short and Meaningful.
Nothing complicated: please don’t attempt to fit everything
in your either of your mission statements.
You are searching to discover what certain words, values or
phrases *represent* to you. One word or phrase may
encompass *huge* amount of concepts for you.
Search for and capture *those* words or phrases.
5. Begin!
a. Plan for the time.
How much time will you take initially?
When will that be?
I suggest that it really doesn’t matter: as long as you begin.
b. Brainstorm: as in *fast.*
Quickly list your values, any thoughts about your legacy,
what you would love to succeed at and why it is you feel
that way.
And may I emphasize “quickly.” As they say, “Get on it!”
*** So What’s This Got To Do With Attraction Marketing? ***
In my estimation: everything.
I see the essence of attraction marketing to be the giving
and sharing of value in the marketplace.
As we continually become people of value, the process
enhances our value to others. And a quality mission
statement helps us maintain the most important values in our
lives.
In addition, I believe that a quality mission statement
should propel us towards the goal of excellence in our lives
– however we define the term “excellence” for us in our
various settings. And as such, we are prompted to excel in
our pursuit being the best we can in the area of attraction
marketing.
In short, well written statements of mission:
Challenge us to be valuable people, give value to others, and
excel in all aspects of our business endeavors.
______________________________________________________
© Lee Wise All rights reserved. You may freely distribute
this article. The copyright and this resource box must be
included.
Lee is a writer an online marketer. With a passion for on
purpose living and making a positive impact in the world, he
seeks to encourage people in their personal and professional
lives. http://attractionmarketingexcellence.com
Subscribe to Lee’s ezine A Beautiful Moment In Time by
sending a blank email to: beautifulmoment@aweber.com
Remember to confirm your request!




















